Marketing Manager, FSU (Remote)

Company: Broadlume
Location: Portland
Posted on: June 24, 2022

Job Description:

DescriptionWe're Broadlume. We're the flooring industry's largest and most trusted technology company, serving over 3,000 retailers across the country. We are looking for a Marketing Manager for our FlooringStores United program. In this role, you'll receive the unique opportunity to own Broadlume's fastest growing brands. You'll be responsible for driving consumer awareness across our 4 brands and supporting our participating retailer network. You'll lead all day-to-day efforts related to brand building, strategy, sales enablement and recruitment. You'll partner with Broadlume's enterprise and sales departments to develop unique and meaningful campaigns, content, and merchandising to drive the growth via digital, traditional, and direct channels.

• This is a full time, remote position**WHAT YOU'LL DO:
  • Build and execute on a proactive communications plan to drive awareness of our retail selling system and private label program.
  • Strategize and collaborate with our growth team to drive leads (D2C) for our retailer network.
  • Work with creative teams to create and develop brand assets to generate consumer interests.
  • Ensure FSU is represented at key 3P and O&O events.
  • Create engagement strategies to activate our community of retailers.
  • Develop content with our sales and enterprise teams to support recruitment and sales enablement efforts.
  • Build narratives and communications plans that support the company's retailer advocate narratives.
  • Be available to all members of the marketing team to share your experience and help with all facets of the company's marketing plan as needed.Requirements
    • You have at least 5 - 6 years of experience in a relevant role
    • You have extensive experience and a deep understanding of digital media (search, social, display). In short, you are native to social media.
    • You are creative and are passionate about advertising
    • You are an expert with data analytics metrics and dashboards like Looker and Google Analytics
    • You have experience with trade shows and expos. If you have planned and executed your own shows, that's a huge bonus.
    • You have experience working in B2C, B2B, SaaS, marketing, or technology companies/industries. Experience in flooring is a huge bonus.
    • You are detail oriented
    • You thrive in a dynamic, fast-paced, close-knit team environment
    • You love to innovate and apply creative concepts in everything you do
    • You have a strategic and creative mindset where you find solutions to problems and are unfazed by obstacles.
    • You are comfortable in a fast-paced working environment and can deliver on tight-turnarounds.
    • You are dedicated to learning and growing personally and professionallyBenefits
      • Health Care Plan (Medical, Dental & Vision)
      • Retirement Plan (401k, 4% match)
      • Life Insurance
      • Unlimited Paid Time Off
      • Family Leave
      • Short Term & Long Term Disability
      • Work From Home and Remote Office Allowance
      • Internet and Phone Allowance (for applicable roles)
      • Wellness & Lifestyle PerksWho We Are:Our mission at Broadlume is pretty simple: simplify the complicated world of digital marketing for the flooring industry. The opportunity is massive, and we have the team to execute the vision---except, well, for you.At Broadlume, we are committed to working with and providing reasonable accommodations to individuals with disabilities. If you need a reasonable accommodation because of a disability for any part of the employment process, please email us at careers@broadlume.com and let us know the nature of your request and your contact information.Broadlume is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected veteran status, age, or any other characteristic protected by law.

Keywords: Broadlume, Portland , Marketing Manager, FSU (Remote), Executive , Portland, Maine